Every day we make decisions about how we show up, how we approach our work and what really matters. This is who we are. At our core. It’s what our clients say about us, and what we see in each other every day.
We take care of the people in our world.
People come first. That means we show up for our clients and for each other. That’s as big as calling all hands on deck to solve an urgent problem for a client, as consistent as our robust offering of staff benefits, and as personal as sending everyone we know a birthday card.
We do the right thing for the right reasons.
This is non-negotiable. We don’t compromise here, regardless of what we may have to give up. Integrity is mandatory in earning trusted, long-term relationships, and that’s how we roll. Literally or figuratively, our clients are always at the table, at the heart of every decision or recommendation we make.
We let strategy drive creative.
Why? Because beautiful work without a purpose doesn’t drive the right business results. We define goals and desired outcomes with our clients and craft a strategic plan for getting there. Then, and only then, we create kick*ss work — that works.
We create a worry-free zone for our clients.
Our clients have big jobs, with big concerns. Wick isn’t one of them. Our team is here to make our clients look good and to earn their confidence that we care as much about their business as they do. And we absolutely do. No worries, for real.
We figure sh*t out.
This described us accurately before we heard of COVID-19. But like you, 2020 taught us to remember and honor our strengths — individually, as a team and as a client-centric agency. We continue to find one opportunity after another to seriously hone our ability to figure sh*t out.
We win together.
Everything, and everyone, matters. From managing a mundane task to executing the most brilliant idea or complex strategy, this isn’t a one-person show. We do the hard work, we celebrate the successes, and together, we win a lot, laugh a lot and are super fun to work with.
